Fixed-Price Audit · $495 · 5 business days

Find out exactly what you can afford to spend to get a customer

I run your real numbers through the same money model method the calculator uses, then hand you a written blueprint: your fully-loaded CAC, your 30-day gross profit, your feasible ad spend, and the four-offer stack that makes the numbers work. Then we walk it together on a 45-minute call.

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Haven’t run your numbers yet? Start with the free CAC calculator.

What you get

  • ✓Fully-loaded CAC by channel, with the costs most owners leave out (agency fees, sales comp, tools) put back in
  • ✓Your 30-day gross profit, CFA ratio, payback period, and lifetime gross profit against CAC, graded
  • ✓Feasible ad spend: the most you can pay per customer and still fund the next one, and what that means as a monthly budget
  • ✓A four-offer money model for your business: attraction offer, upsell, downsell, and continuity, priced from your CAC, with the 30-day cash table
  • ✓The single binding constraint, named, and the one test to run first
  • ✓A 45-minute review call to walk the blueprint and decide what to change this month

How it works

  1. 1.You buy the audit. If you ran the calculator with the same email, your numbers are already on file; either way I send a short intake within one business day.
  2. 2.Within 5 business days you get the written blueprint.
  3. 3.We book the review call, walk the numbers, and decide the first change.
  4. 4.If you want the stack built, every dollar of the audit credits toward the build.

The terms, in plain language

The full $495 credits toward any Money Model Build started within 60 days of your review call.

If the review call does not give you at least one specific change to make to your numbers, tell me and the audit is refunded in full.

What comes after the audit

Most audits end with a stack to build: an offer page, checkout, an upsell on the thank-you page, and the follow-up automation. Three ways to have that built, all sold at the review call, never before:

Full Funnel Build

$12,500

Every offer in the stack live: pages, checkout, upsell and downsell paths, nurture, and a numbers dashboard.

Core Build

$4,900

The attraction offer page, Stripe checkout, the point-of-sale upsell, and the follow-up sequence. The one most people pick.

One Piece

$2,500

A single item from the blueprint, shipped: the upsell page, the checkout, or the nurture.

50% deposit at yes, balance at delivery. The audit fee credits in full.

Money Model Monitor, $497/mo billed quarterly ($1,491): a monthly review of your CAC, CFA ratio, and payback against live numbers, plus one tweak shipped each month. Cancel at the end of any quarter. Offered at the review call whether or not you build.

Questions

What do you need from me?

Your acquisition spend and new-customer count for a recent month or quarter, what a new customer pays you in their first 30 days, what it costs you to deliver that, and any recurring revenue and churn. The calculator collects most of it; the intake covers the rest.

I don't run ads yet. Is this for me?

Yes. CAC exists whether or not you run ads: sales time, referral fees, and tools all count. The audit tells you what you could afford to spend when you start, which is the question to answer before the first campaign, not after.

What is the difference between this and the free report?

The free report grades your numbers and names the constraint. The audit fixes it: channel-by-channel CAC, a full offer stack priced from your numbers, the 30-day cash table, and a call to decide what changes first.

What if I just want the written blueprint?

There is a written-only version, Audit Lite, at $295 with no review call. The $295 credits toward the full audit if you add the call within 30 days. Most people take the full audit because the call is where the decisions get made.

Is the audit a sales pitch for the build?

The blueprint is written to be used with or without me. The build menu exists because most people want the stack built, and the credit means trying the audit first costs nothing extra if you continue.

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